Our Client had a store developed in the month of January 2022 and wanted an agency to Strategize and execute an advertising strategy for them.
Being a completely new brand, our team had no data or customer list to leverage.
After going through multiple agencies and Freelancers/contractors, they decided to work with us in the month of March.
After multiple strategy sessions and doing a comprehensive market analysis, we recommended they start with Google Search and shopping campaigns.
In March, they generated around 5K in sales.
During April, we tested ad copies, and different bid strategies and started excluding keywords that were not producing the desired results for them. They generated USD18,943 with 3.13X ROAS.
We finally figured out a winning angle and scaled their account spending to $600/day as they were consistently getting 9X+ ROAS on daily basis.
We were about to hit their first 100K+ month but unfortunately, Their entire store was sold out in 22 days of the month of May, and we had to stop their advertising.(Not ideal but a good problem to have)